Monday Inspiration #17
Sorry this late and overdue…I was out of the office most of the day yesterday working with a client and I was not back at my computer till late. But I am now here and want to share the inspiration for Monday even though it is Tuesday…but don’t worry i will get my normal Tuesday post in as well 🙂
For over a few months now there has been a campaign running for Sherwin- Williams that I have been crazy about. Mostly because I love color but I always thought the paint chips you get in the store were so cool 1. because they are free and 2. because they have color on them.
But when I found out the campaign was done by McKinney from Durham, North Carolina than I understood why the campaign was so wonderful.
The whole campaign is using the paint chips to create the everyday life in nature, buildings, and people. It’s incredibly genius! I would have loved to hear the pitch for this campaign. I believe this may be one of the best I have seen in a while. Enough to where I said I need to know who did this. So check McKinney out here and scroll down to be inspired. Also make sure to check out the videos on their site here.